The following is a transcribed letter to Michael
Falkson, President of ETI Sales Support, from Jay
Crum, District Support Manager of HP:
Dear Mike:
I want to thank you for the fine job you did in
working with our support sales experiment. As you
know we did get some very nice lead information from
your team. In the future it was decided that we would
have your organization take over more of the process.
I also want to thank you for the very professional
approach you took to our experiment. Your people were
professional, confident, and very willing to learn
everything about our products and programs. This was
a very big concern we had going into the program.
I hope we can work together again in the future,
thank you again for your efforts.
Sincerely,
Jay Crum
District Support Manager
Pharmaceutical
